According to a statement, the company needed to broaden its
equity base to solidify its future investment growth.
This action is in line with the goal of the company in
transforming Tanduay into a global brand as it starts to explore the global
market.
Tanduay Holdings has firmed up its move towards this
direction by appointing three US-based firms as the company’s partner on the
project.
The three firms that Tanduay Holdings partnered with are
Brand Action Team, a beverage alcohol marketing consulting company, Beacon
Distributors, a sales and distribution specialist, and MHW, Ltd., a logistics
and management service provider.
With the professional assistance of these three companies,
Tanduay is now laying the groundwork for its foray into the US market and well
on its way towards its vision of making its product a global brand, Tanduay
Holdings added.
No comments:
Post a Comment